BELARUS STATE
ECONOMIC UNIVERSITY

5.03.2025

"M.A.D. Fest"

On March 4, the second student festival of digital marketing and advertising "M.A.D. Fest" was held at the Faculty of Marketing and Logistics of BGEU.

The event was opened by the First Vice-Rector Tatyana Vladimirovna SADOVSKAYA, noting that "M.A.D. Fest" is an excellent opportunity for students to demonstrate their knowledge and creative abilities, as well as to open new horizons for their professional development.

In turn, the Dean of the Faculty of Marketing and Logistics Svetlana Nikolaevna LAPINA emphasized that participation in the festival contributes to the practical application of knowledge, as well as the development of teamwork skills, creative thinking and communication.

As part of this event, a business meetup was organized: 6 informative and relevant lectures from highly qualified specialists working in various areas of digital marketing.

During the presentations, the secrets of effective use of marketing tools by specialists from such Belarusian companies as Eurotorg LLC, Alutech Incorporated LLC, Cybercell LLC, Yandex Advertising Belarus, job search service rabota.by, and creative agency getbob were revealed.

The next stage of the festival was a competition of creative advertising projects "My specialty is the best, most prestigious and in demand!". Students demonstrated their creative abilities to the maximum and presented their projects.

In addition, quizzes, refreshments, and a beautiful photo zone awaited the festival participants.

We thank all the participants and look forward to the next M.A.D. Fest at FMK!

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